Sensitivity starts with exposed dentine. When enamel is worn away or gums recede, the dentine underneath becomes exposed. Dentine is softer than enamel, making teeth with exposed dentine more vulnerable to future problems. This can lead tooth sensitivity, for example, with hot and cold food and drinks.

Sensodyne Daily Care Gentle Whitening toothpaste has been specially formulated for people with sensitive teeth and can be used every day. It provides all the benefits of a regular toothpaste while providing expert care for sensitive teeth and with twice-daily use it helps to bring back the natural whiteness of your teeth.

• 24/7 care for sensitive teeth
• Effective cleaning to help maintain healthy gums 
• No.1 dentist recommended brand for sensitive teeth
• Helps restore natural whiteness to teeth